Discipline is a must and, in my case, a wife who I fear. 

Underwriting & Financial DisciplineMany STR owners bought emotionally — operators run models.Cash Flow Model: Build underwriting that includes all real costs (cleaning fees, utilities, management %, CapEx reserves, and realistic vacancy).Dynamic Pricing Software: Beyond Pricing, PriceLabs, or Wheelhouse to maximize ADR and occupancy.12-Month P&L Tracking: Monthly financial reviews comparing projected vs. actuals.Stress Testing: Underwrite for worst-case scenarios (20% occupancy drop, ADR compression, regulatory tax hits).System: Quarterly Financial Review SOP — Reconcile P&L, re-forecast cash flow, adjust pricing, and reset CapEx reserves every 90 days.7.

. • Overpaying because you “want” a deal — be disciplined. • Not having multiple exit strategies (e.g., can you rent it if you can’t sell right away?). 

Right it is important to recognize the emotional components to investing and make rational moves. 

Detroit’s got strong BRRRR potential if you stay disciplined.

Even if it starts small, I believe discipline and consistency will take me far.If you’re in Richmond (or nearby) and open to connecting, I’d love to hear about your journey, challenges, and advice for someone just starting out.

The painful bird dog experience taught me two vital lessons: Focus trumps frantic action, and effort must equal income.The problem wasn't the market; the problem was my lack of discipline and strategy, and a model that required me to hand off my hard-won leads for zero financial gain.This is why I’m officially pivoting and adopting a focused wholesaling approach:One Market, Deeply: Instead of talking to people in every state, I have selected one specific city and state to start my wholesaling operation.

Welcome onboard Colton, I am a Navy Vet and the discipline military develops is helpful. 

Over time and a disciplined approach, you will get there.There are always good and bad deals to be found.  

This is a niche discipline that is well worth the cost, and the CPA and bookkeeper should be able to work collaboratively on behalf of the client.