Here are a few brainstorming ideas:Outdoor LivingMust have potential for high-impact features like fire pits, hot tubs, dining areas, or outdoor games to significantly boost appeal.Views & ProximityProperties with desirable views or close proximity to water, nature, or main attractions offer an enhanced guest experience.Premium Interior FeaturesPotential for dedicated game rooms, high-speed Wi-Fi, or comfortable dedicated workspaces to cater to diverse guest needs.Easy ParkingAdequate and convenient parking for the expected guest group size is critical for convenience and securing 5-star reviews.Garage to Game Room ConversionIf driveway parking is plentiful, converting a garage into a functional game room or extra living space offers amazing added value.Noise & Light AbatementEnsuring quiet enjoyment of the property through noise reduction measures enhances guest comfort and prevents issues with neighbors.

House prices in Milwaukee doubled in the last 10 years.

@Antonio Ward Jr Do you buy in the Wisconsin area?

Quote from @Kim Hopkins: @Simon W.

In Wisconsin it takes the buyer's and seller's signature to agree what happens to the EMD.

I am an investor in Sheboygan County here in Wisconsin and have been at it for about 4 years.

And the hardest to make a BRRRR work - take it from someone who has been BRRRR-ing for over 15 years in Milwaukee. 

Taylor Rens at Zimmer & RensJaime Bouvette at Bouvette & YoungAlso, property management companies will sometimes do evictions for people:Welcome Home Milwaukee Property ManagementCitywide RentalsMKE LeasingTong Vang at PMI of Greater Milwaukee may also be able to help you. 

Know What You Can DeductIf your Airbnb is classified as an active business, you can deduct almost every ordinary and necessary expense tied to running it.Here’s a quick list of deductions most hosts miss:Cleaning, supplies, and guest amenities Repairs and maintenance Property management feesUtilities, Wi-Fi, and streaming subscriptionsAdvertising, software, and booking platform feesTravel to and from your property (yes, mileage counts)Home security systems and smart devicesProfessional fees — CPA, attorney, consultingDepreciation on the building and furnishingsPro tip: If purchased after January 19, 2025, you can take advantage of the return of 100% bonus depreciation under the One Big Beautiful Bill.

I have not done a BRRRR since before Covid, where I pulled 100% or my money back out (and Milwaukee is one of the better markets).