Visibility drives click ability, and not using the full length of the ad to add keywords and business-related details is a missed opportunity when you’re fighting for every click in Google Ads.Conclusion:If you know you want to get off-market seller leads from Google, and already committed the budget for it, make sure your ads are optimal and that your keyword selection will not cause you to appear on ones that will waste you time and money.The Google Ads landscape is fiercely competitive in today’s market, demanding an investment of several thousand dollars per month to gain meaningful traction.

It’s also a great way to leverage your investment for future projects.If you’re planning to continue with more BRRR projects, consider refining your vendor selection process to increase efficiency and cost control, and ensure your financing is set up to maximize your next deals.If you need any advice on financing strategies for future deals or optimizing STR income, I’d be happy to help!

Hi everyone,I'm seeking guidance on navigating the world of real estate investing, particularly in the context of tax optimization.

CPAs, while essential for tax optimization and financial oversight, may not always be viewed as indispensable in the initial planning phase.Communication Gaps: There may be communication gaps or misunderstandings about the roles and contributions of CPAs versus attorneys and GPs.

To navigate these complexities and ensure you’re optimizing your tax strategy, it would be wise to consult a tax professional who specializes in international taxation and U.S. real estate.

It makes total sense that you are able to optimize when you are niched down so well...it's been super hard for me personally to lean into the niches because it's honestly a bit counterintuitive and scary. 

Any thoughts on an optimized strategy?

It all depends on where you are in your investing career on whether you should optimize for loans or taxes.

The difference is I don't spend hours trying to convince people and rationalize to myself that these sub-optimal choices are in fact optimal.

When this happens the fancy/complicated entity structure is useless protection-wise.Lots of attorneys out there who will sell you a $10k+ entity structure that doesn't mesh with your operations as you scale your portfolio and team.Also, ensure your REI-savvy tax pro and your REI-savvy attorney link up during the entity structure creation process so things are optimal on all sides.Just something to keep in mind as you're beginning this journey.