Is anyone using VR headsets with there buyers to help them find properties? If so, how?
I'm wanting to start utilizing the technology as I can see how it could be extremely beneficial to the client, especially ones from out of province but looking for some guidance on the getting started part of it.
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You can do what Russell suggests and have a video capture/editing team or find/start a Matterport service provider. I advocate for Matterport because it's faster, the end product is more attractive, and it has more native functionality than 360 video or 360 pictures. For example, the Matterport service generates a floorplan and doll house which provides the prospective buyer a sense of the layout of the house, which is important for most buyers. Also, It's more difficult to do a bad job and easier to do a good job with Matterport than 360 video.
Either way, it's smart to see people getting on board with virtual tours as they are becoming increasingly popular. A recent Coldwell Banker study found 77% of home buyers want to see a virtual tour before visiting a home.
In terms of providing the service to buyers you represent, you can either have a headset at the office that will allow your clients to stop by and do virtual tours or give them a Google Cardboard with your brand on it for them to use at home.
I just got my license (been an investor for almost 20 years).
The first thing that I did was buy a matterport 2 pro to shoot virtual 3D and 360. I already owned a drone so I have the aerial covered. I wanted to be able to offer a service that most others are not using to try to give me a little edge starting off. It was a little expensive ($4,000) but look at it as a small investment into starting a new business.
The pro 2 also allows you to take still pictures in 4K. It's not as good as a professional photographer but it's as good or better than what most agents are using.
I have some other ideas I can use the matterport to make money that is not related to getting listings. It's definitely a powerful tool that can help you differentiate yourself from the pack.
I haven't looked into the headset yet.
The VR headsets are expensive and create a feeling of disorientation, similar to vertigo. I see both aspects as barriers to effectively presenting opportunities. Maybe in a few more years we’ll see the technology work for Real Estate sales. For now Matterport seems like the best option and I e had folks that really appreciate FaceTime walkthroughs to get a ‘real feel’ for how a floor plan works. When listing I strongly rely upon at least some staging and absolutely use professional photography.
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