Airbnb Makes Total-Price Display Standard on Listings Worldwide

[Garrett Brown]

How do you feel about this as hosts? I am slightly torn but do believe this is the way to go.  https://skift.com/2025/04/21/airbnb-makes-total-price-displa...

Why it’s good for you as a host:

• Transparency builds trust. Guests seeing the real price upfront means fewer surprises and angry messages like “I didn’t know cleaning was 150 dollars.”

• Fewer abandoned bookings. Guests are less likely to bounce mid-checkout when the price doesn’t spike at the end.

• You can stand out. If your pricing is clean and fair, you’ll look great next to listings that inflate fees.

Why it might sting:

• High-fee listings could suffer. If you rely on low nightly rates with big cleaning or service fees to look cheap in search results, this change exposes that.

• It forces you to get competitive. Pricing strategy matters more than ever now, no more burying the true cost.

It’s ultimately good for the guest experience, which long-term is good for hosts who run a tight ship and price honestly. If you’ve already been transparent and thoughtful with your pricing, this levels the playing field in your favor.

[John Underwood]

It levels the playing field and exposes bad actors.