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Updated about 9 years ago on . Most recent reply

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Craig Moore
  • Commercial Property Manager/Facilities Manager
  • Boston, MA
41
Votes |
187
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What would you do if marketing budget costed you $0?

Craig Moore
  • Commercial Property Manager/Facilities Manager
  • Boston, MA
Posted

Hi BP,

I'm curious as to what you all would do if you knew you didn't have to spend a DIME on your marketing budget for wholesaling (this includes letters and postage)? Use your scenario in terms of direct mail letters only. How many letters would you send out? What would your strategy be? Would you take more risks marketing to different categories? How wide would your net be? This may be coming off as vanity but that's why I'm asking. In an ideal situation what would YOU do? 

Thanks,

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Russell Brazil
  • Real Estate Agent
  • Washington, D.C.
30,208
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Russell Brazil
  • Real Estate Agent
  • Washington, D.C.
ModeratorReplied

@Craig Moore I do a monthly mailing to my farm area and get about 5 listings a year out of it. I spend about $12,000 a year on farming and generate $50,000-$65,000 in gross commissions from that. (I do a farm area as an agent)

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