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Updated almost 7 years ago on . Most recent reply

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Jose I Martinez
  • Rental Property Investor
  • Joliet, IL
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Wholesaling Best Marketing Strategies

Jose I Martinez
  • Rental Property Investor
  • Joliet, IL
Posted
Hello Everyone my name is Jose Martinez new to BIgger Pockets Community, based out in Joliet, IL close to Chicago. Recently started my wholesaling business Sep 4 of This month. I have done 1 deal that gave me lot of learning but I want to see what kind of marketing is best for a beginner with low marketing budget! Right now I have a carrot Investor website, doing a absentee owner direct mail campaign, & looking to get list from list source to cold call? What list do you guys recommend to start with?

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Michael Quarles#1 Marketing Your Property Contributor
  • Flipper/Rehabber
  • Bakersfield, CA
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Michael Quarles#1 Marketing Your Property Contributor
  • Flipper/Rehabber
  • Bakersfield, CA
Replied
Originally posted by @Jose I Martinez:
Hello Everyone my name is Jose Martinez new to BIgger Pockets Community, based out in Joliet, IL close to Chicago. Recently started my wholesaling business Sep 4 of This month. I have done 1 deal that gave me lot of learning but I want to see what kind of marketing is best for a beginner with low marketing budget! Right now I have a carrot Investor website, doing a absentee owner direct mail campaign, & looking to get list from list source to cold call?

What list do you guys recommend to start with?

 Good to meet you  Jose

As an investor who buys at 65-70% of “As Is” value it is important that I only market to properties which will produce that ability.

The following is the criteria I like the most

  • 30 Plus % of equity
  • 5 plus years of home ownership
  • No corporations
  • No trusts unless in a high trust state
  • Single Family Residences
  • Accessed value not to exceed the area’s median home value.
  • Absentee out of state owners

Because this list is typically small, mainly due to the filter of out of state absentee owners, I will add this list as well.

  • 30 Plus % of equity
  • 5 plus years of home ownership
  • No corporations
  • No trusts unless in a high trust state
  • Single Family Residences
  • Accessed value not to exceed the area’s median home value.
  • 50% Absentee
  • 50% Owner Occupied

If my budget was such that I could send to all home owners then I wouldn’t care what percentage of absentees to owner occupied there are.

Once I have the list I would market to it 6 months in a row using six different mail pieces. At the end of the six months I would rerun the list and start over.

Happy House Hunting

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