California Has a Housing Plan. But Permits Tell a Different Story
Thursday, September 17
California has spent years talking about its housing shortage. Cities have been given housing targets. Land has been rezoned. New laws have been passed. Local governments have created housing plans designed to accommodate millions of additional homes. On paper, California has been busy. The actu...
What Does a Swallow Have to Do With Mortgages and Private Money?
Tuesday, September 15
This question is one hear every so often: Why the bird? And what does a swallow have to do with mortgages, real estate, or Private Money lending? For us, there's a little more meaning behind it than simply choosing a recognizable logo. There's a reason the swallow has become part of Pacific Dire...
Hard Money vs. Private Money: Are They Really Different?
Thursday, September 10
Every once in a while we come across an article that makes us stop and think, "Wait, is that really how people are defining hard money now?" This happened recently when we read two articles explaining the difference between Hard Money and Private Money. Both made essentially the same distinction...
The Homebuying Gap Looks Different in Every State.
Tuesday, September 08
We recently came across a map comparing what households earn on average, with what it takes to comfortably buy a median-priced home in every state. Have to admit it was hard not to stop and look a little closer! The numbers vary dramatically depending on where you live, but the bigger story ...
What the July Numbers Are Telling Us About Sonoma County Real Estate
Thursday, September 03
We pulled together some of the latest July housing data for Sonoma County because we wanted a clearer picture of what is actually happening locally in the communities we regularly do business in. At first glance, the countywide numbers suggest a market that is settling into a slower, more balanc...
Inventory Isn't Loosening Up. It's Actually Tightening.
Tuesday, September 01
If you've been half-listening to real estate chatter this summer, you've probably picked up the idea that things are finally opening up for buyers. More listings, more breathing room, more time to think it over. That narrative has pretty much been everywhere. The numbers tell a different story h...