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All Forum Posts by: Joshua Moore

Joshua Moore has started 1 posts and replied 11 times.

@Deen Chirug

The best way to go about doing direct mail marketing is to make sure you have a budget that can accommodate it.

The next is to pull a list of properties you would like to market to. Here the quality of the leads you pull as well as the quantity come into play. The goal is to cast a wide net around as optimal of a list as you can.

Then finally find a company that can send out mailers for you. You will want to send more than one to each person on the list. The concept is the first mailer establishes your brand, the second reinforces your message and the Third converts. Of course, you can always have people convert on the first mailer, but it's just like all marketing where you trust name brands and have to plant the seed in people's brains for them to think about it.
Let me know if you have any other questions. :)

Post: Direct Mail Marketing Format Advice

Joshua MoorePosted
  • Posts 11
  • Votes 5
Quote from @Austin Stoltzfus:

Joshua,

Yea I definitely need to increase the amount of mailings. And thanks so much for the letter example! I tried to research some examples but was having a tough go at it.

Thanks!


 You are very welcome. Always try to tailor it to what their issue is, and also make sure to provide them with help. Like moving assistance, covering other costs, or even $5,000 cash for them not destroying the place on their way out haha... sad but true.

I believe there will be a lot more buying opportunities due to people overpaying when mortgage rates with at historic lows. Now a lot of people have bought into homes that are above their normal ability to pay, and if they want to leave the properties they can't easily cause they will owe more than the properties value.

I think it will be a buyer's market though, and it may be harder to find people to sell to. But if you live in the right areas you should be fine.

Post: Direct Mail Marketing Format Advice

Joshua MoorePosted
  • Posts 11
  • Votes 5

@Nathan Gesner
Hi Austin, numbers with mailing letters is the name of the game. Sadly if you are only doing 50 a week that is really limited your chances of finding a deal. The standard rule is you should get 1%-2% to respond and have to work to get a deal in that. Nathan is right in his thinking about direct mail, as the best part is, that people can hold it in their hand and can keep it around on the fridge or a desk.
The other thing I would look for is a multifamily with some kind of issues, such as unpaid taxes or a lien on the property. Some sort of issue you could help them with. Keep going and if it is hard to find information on a place, don't give up, those are often the diamonds in the rough.

Here is the letter we often use that has yielded great results. you can use it and change it as needed.

Hi

I am a local homebuyer in interested in purchasing your property at .
I can pay cash and offer you a quick turn around. I understand your time is valuable and will make this process as easy as possible for you. Since I would be purchasing the house directly from you, you would save both time and money not having to deal with a realtor. No repairs or staging necessary.

If you are interested in selling or would like to know what your home is worth, please call me at 987-123-4567
Thank you so much for your time.

Best,

Post: Farming Data for property owners

Joshua MoorePosted
  • Posts 11
  • Votes 5

@Delia Hernandez
Take a look into Prop stream as it is pretty good as well as Skip tracing for properties. We often help clients using those systems. Let me know if you have any questions about them.

Best,

Josh

Post: Reaching out to Tax Delinquent Properties

Joshua MoorePosted
  • Posts 11
  • Votes 5
Quote from @Donald DiBuono:
I am currently building a list of Tax Delinquent properties in which I plan to reach out via direct mail marketing or facebook messenger. Looking for someone to:

1) Tell me the best way to contact (Direct Mail or Social Media)
2) What should be my pitch? Should I say "I am interested in buying your home" / "I see your property is on the tax delinquent list, is there any way I can help out?" / some other pitch?

Thanks!



This is a great question. The main concept should be that you will make the transition easy for them. Like you not only are going to offer them cash thus making them not have to deal with a realtor or any additional fees, but other things like maybe an additional $1k cash on signing, or you will help with the moving costs.

I am always under the belief that it should be friendly and that you want to help resolve their issue, and financial struggles.

The other thing to take in mind is what kind of list you are pulling, and be kind to those issues, and offer assistance.

Here is an example we often use.

Dear <> <>,
I am interested in the property you own at <>.

I understand that selling your home can be overwhelming, and would like to point out the major benefits of working with instead of selling your home through a realtor.

• You receive a Fair Price with no Real Estate Commissions
• We pay all your Closing Costs
• No Inspections or Appraisals
• Close on the date of your choice
• Sell your property in its current condition, no repairs necessary
• Remove the belongings that you want and we will take care of the rest


If you are interested in selling or would first like to discuss options, contact me today by calling or texting <>. The process is very straightforward and I can provide you with a no-obligation, fair cash offer within one business day.

Best Regards,

Josh

Post: Direct Letter Marketing

Joshua MoorePosted
  • Posts 11
  • Votes 5
Quote from @Christine Lee Middleton:

Hello everyone!!! So I’m sure I’m probably overthinking this, but does anyone notice a difference in response rates between sending “handwritten” letters, typed letters or post cards?

I really want to do handwritten letters (it worked pretty well for me in the past) but the volume I’m doing now, handwritten is so time consuming. I thought about typing the letters, but I was worried my response rate would go down. Lastly, I’m scared to do postcards because I feel like the potential seller will throw it away quicker than a letter.

I want to save time and send out more letters that look as genuine as possible. HELP!


 Hi Christine,

We have always found that when we send letters for clients, its good to send both. The more you reach out to someone the higher your chances are to get their attention. And sometimes a handwritten letter will get there attention or maybe its a printed one. It's not a huge difference where the real decider is consistency. If you mail to them multiple times you are more likely to get a response.

Hope this helps! Best

Post: Marketing messaging for direct mail

Joshua MoorePosted
  • Posts 11
  • Votes 5

@Austin Martinez This is a great question. The main concept should be that you will make the transition easy for them. Like you not only are going to offer them cash thus making them not have to deal with a realtor or any additional fees, but other things like maybe an additional $1k cash on signing, or you will help with the moving costs.

I am always under the belief that it should be friendly and that you want to help resolve their issue, and financial struggles.

The other thing to take in mind is what kind of list you are pulling, and be kind to those issues, and offer assistance.

Here is an example we often use.

Dear <> <>,
I am interested in the property you own at <>.

I understand that selling your home can be overwhelming, and would like to point out the major benefits of working with instead of selling your home through a realtor.

• You receive a Fair Price with no Real Estate Commissions
• We pay all your Closing Costs
• No Inspections or Appraisals
• Close on the date of your choice
• Sell your property in its current condition, no repairs necessary
• Remove the belongings that you want and we will take care of the rest


If you are interested in selling or would first like to discuss options, contact me today by calling or texting <>. The process is very straightforward and I can provide you with a no-obligation, fair cash offer within one business day.

Best Regards,

This is great! Thank you for sharing. Great find!

Post: Social media marketing

Joshua MoorePosted
  • Posts 11
  • Votes 5

@Tien Cotter, I have used Openhouseit, they are good and very flexible best off of what I needed.