All Forum Posts by: McKinley Crowley

More people are catching on the the fact that yellow letters are not performing the way that they used to. If you are ready to ditch the old marketing material and get on board with fresh new mailers then feel free to reach out to us at Open Letter Marketing. 

We will wait for your call! 

978-269-0245

Hey Bigger Pockets Members!!!

Get all of our Postcards at .32/postcard TODAY IS THE LAST DAY!
Starting today May 10th - May 14th all of the postcards on the Open Letter Marketing website will be sold for .32/postcard. As long as you meet our 1000 lead minimum you can order as many postcards as you want at this awesome .32 price.

DO NOT MISS OUT! Feel free to call in if you have any questions or need help getting an order placed 978-269-0245

Cheers,
Open Letter Marketing Team
[email protected]
www.openlettermarketing.com
978-269-0245

@Michael Elfant will do!

@Michael Elfant Typically letters get better responses than postcards. I would recommend sending a combination of handwritten and professional letters that are short and sweet. If you want to chat more about specifics let me know. 

Hey Bigger Pockets Members!!!

Get all of our Postcards at .32/postcard for 5 days only.
Starting today May 10th - May 14th all of the postcards on the Open Letter Marketing website will be sold for .32/postcard. As long as you meet our 1000 lead minimum you can order as many postcards as you want at this awesome .32 price.

DO NOT MISS OUT! Feel free to call in if you have any questions or need help getting an order placed 978-269-0245

Cheers,
Open Letter Marketing Team
[email protected]
www.openlettermarketing.com
978-269-0245

Hey Bigger Pockets Members!!!

Get all of our Postcards at .32/postcard for 5 days only.
Starting today May 10th - May 14th all of the postcards on the Open Letter Marketing website will be sold for .32/postcard. As long as you meet our 1000 lead minimum you can order as many postcards as you want at this awesome .32 price.

DO NOT MISS OUT! Feel free to call in if you have any questions or need help getting an order placed 978-269-0245

Cheers,
Open Letter Marketing Team
[email protected]
www.openlettermarketing.com
978-269-0245

Check out this fun new direct mail envelope style perfect for spring.

Call in today and I can help you get set up with a direct mail campaign. 

Cheers!

978-269-0245

Check out Open Letter Marketing to see why more people are using our services and ditching the yellow letter. 

Our products are getting a 26.7% increased response rate over our yellow letter competitors.

Why?

We're using products that nobody else offers so YOU stand out:

- One-of-a-kind, customized mailers
- High quality, branded mailers
- Specialty marketing campaigns
- Option to integrate IP Marketing into your direct mail
- Real estate investor owned company
- Tried and tested products

Most Effective Marketing | Great Pricing | Best Customer Service

Handwritten & Professional Letters | Mailing Campaigns | Tri-Fold Flyers | Postcards | IP Marketing

Lead Lists & List Scrubbing | Super Lead List Generator | Own A Territory

We continuously create, test, and only offer the best products so you can close more deals!!

www.OpenLetterMarketing.com

978-269-0245

1. What makes your direct mail service better?

Quality mail pieces and being an inclusive one stop shop for all things direct mail related. Open Letter Marketing will take care of the entire process from start to finish, and work with you along the way to ensure that you are getting exactly what you want. We also provide guidance and advice along the way to make sure your direct mail strategy aligns with your ultimate goal for your marketing efforts. Each person is different and we will treat you as an individual.

2. Which mail piece should I use?

Depends. The factors that go into how I will make this recommendation are as follows. Who are you mailing too? What type of list do you have? How many times are you mailing to them? How many leads do you have?

These may seem like random questions but they all play a role in how I would structure your direct mail campaign. The one constant I will tell people is nix the yellow letters they are old and overused. Trust me on that :)

(If you want more specifics on this call in and I can prescribe you the best direct mail piece for your business)

3. How many times should I mail to the same list?

Follow up is KEY! If you mail to a list one time and get flustered at the results then stick with it. You don't want your work and money to go down the drain. Check out these statistics that represent the number of deals that came from direct mail by touch.

• After the 1st Contact: 2%
• After the 2nd Contact: 4%
• After the 3rd Contact: 6%
• After the 4th Contact: 10%
• After the 5th Contact: 81%

People tend to give up after the second or third touch but stick with it. Statistics don't lie!

I hope this was useful information. Please reach out to me if you have any question and I would be happy to have a direct mail discussion with you.

We look forward to hearing from you!

978-269-0245

www.OpenLetterMarketing.com

Open Letter Marketing is so stoked to announce that we launched our new envelope style today!!!

If you are looking to push out a new spring colored direct mail envelope we have the product for you! This invitation style handwritten letter envelope is an awesome option to add a bit of brightness to your prospects day.

Please reach out if you have any questions or are ready to get your order placed!

Open Letter Marketing Team

[email protected]
www.openlettermarketing.com
978-269-0245