All Forum Posts by: Nate Marshall

Hey Bill,

I am also from Evergreen. I graduated EHS in 90. My parents have been there since 1971. 

I'm looking to make more connections in Real Estate. 

I am from Evergreen. My family has been here since 1971. Welcome. It's a great community.

Obsidian Capital

David Toupin's Deal Analyzer is impressive. He has a free one and another for $250.00

This has already been mentioned but they want you to pay them 25k and than 50% of your first 500K. No thanks. You can find education companies you can pay 25k to and not have to pay profits.

You could join Lee Arnold's Master program for 25K and take Master Broker, Master Rehab or Master Lien Abatement, have Lee as a Mentor for 1 year and more and you'd do much better plus you get 100% financing from COGO Capital.

I left it out by name but it would fall under the Asset Manager. But yes very critical and can often be a key in obtaining a loan or capital through syndication.

A lot of people make money in Los Angeles renting their homes to Hollywood and the adult industry. One of my good friends was a staff photographer for Playboy for 20 years and they used to pay big money to rent homes and estates. They don't anymore as even they cut back. He no longer works for them but has a hand signed stock certificate signed by Hugh Hefner and had a collection of business cards from people claiming to be him that Playboy's security people confiscated.

The credit for inspiring this post goes to Rod Khleif.

So often one of the more important tasks when acquiring a property or doing due diligence is the stress test. You want to close the deal. You want the property. It's going to be a key asset in your portfolio and building a legacy of generational wealth for your family.

But have you also looked for the cracks, the problems, the issues? Here are some thoughts:

• Do the numbers work now, in a year, 5 years or when you have had to pay your investors back in full?
• If you had a crystal ball what kinds of crisis can occur? Natural and Man Made?
• What happens during a market contraction? or Expansion?
• What companies and employers are relocating to and from the market?
• Are you acquiring a property in a Metropolitan area with 100,000 or more in population?
• Will your value adds equal the ROI you are forecasting?
• Have you under or over valued the property as it stands now?

It's important to ask yourself and partners to consider each and every reason this deal will lose money, fail or become a money pit. You should build a stress test questionnaire that asks dozens of questions and requires the input from all team players. Ask the hard questions. if you don't think it's hard enough ask it anyway.

If you do this you will succeed.

Over the past few months I have met a lot of very seasoned, experienced and world class operators in Real Estate. Pro's pros. Investors who deliver results and achieve success at the highest level. One thing they all say is that investing in real estate at a high level requires a team approach.

As the CEO or business owner your job is to make it rain. You need to build a team that can manage the water so it doesn't become a flood. Your job is to manage the team. To borrow from the structure of an NFL team: You are the Owner, the General Manager and the Head Coach.

Here are just a few of the players you will need on your team.

• Asset Manager
• Acquisition Manager
• Financial Analysis (Do the numbers work?)
• Administrative (manages flow, the office and scheduling)
• The front man (or woman!)- Does the podcasts, hosts the events, the public face)
• Graphics and Branding
• Web and Social Media (website, click funnels, landing pages, ads)
• CFO (you can hire or contract it 3rd party)
• Compliance (if you are raising capital through Reg D or Reg A) 3rd Party.
• Bird Dogs (lead generation)
• Virtual Assistants (lead generation, skip tracing, research and intelligence)
• Mystery Shoppers (important in rentals and multi family)
• SEC Attorney
• Tax and Business Attorney
• CPA
• Financial Auditor (for those raising capital, this may be a requirement for your type of fund)

There are more team members and yes if you're small, doing single family or haven't scalked yet you can combine these roles. If you need to outsource there are many, many companies and individuals you can contract.

I also would include your Private Money Broker, Lender or Capital Raiser. 

I have no problem with someone who is an Operator who is only a capital raiser. They can balance that with outsourcing or partnerships. If you are getting good returns why does it matter?

I don't see where being just a capital raiser is a bad thing if they're part of a team. The most effective team I know personally has 7 people. The CEO is the asset manager and investor relations. They have a social media/marketing/funnel hacker, a public figure guy who does all of the podcasts and hosts events, an acquisitions manager, a numbers guy and an administrator who handles flow. 

The team approach works and often can attract more capital because you have a wider range of experience and background.