I switched to an ugly postcard, which is faster to produce, has a wider message and has done just fine.

Right now wholesalers are mainly doing:SMS TextingCold CallingDirect Mail / PostcardsThe “next level” is PPL (Pay-Per-Lead) through lead generation companies, so you’re only paying for conversations that raise their hand.Most people start by pulling lists of sellers in distress (pre-foreclosure, tax liens, probate, divorce, etc.) and then stacking those lists so you’re not just hitting one pain point but several.On top of that, a few other things are working well right now:PPC / Google Ads – motivated sellers often search “sell my house fast” before answering cold outreach.Facebook/Instagram Ads with strong local targeting.Driving for Dollars apps (batchdriven, dealmachine) paired with skip-tracing to hit niche properties others might miss.Follow-up systems – 70% of deals come from nurturing leads over time, not just first contact.What seems less effective today:Bandit signs (cities are cracking down, saturation is high).Generic postcard campaigns without a targeted or consistent follow-up strategy.Mass cold email (deliverability has dropped a lot).The real key is consistency + multi-channel.

Direct mail is a volume game, and you need a lot of volume (at least 15k+ pieces) to have a fighting chance to get a deal using postcards. 

A few year's ago I sent out 5,000 nicely, professionally designed 5" x 8 " post cards, at about $1.00 per postcard for $5,000 to a general list.

Quote from @Abraham Berkowitz: Hi I sended out 4500 postcards September 10, and today the 25th I didn't receive any calls not even from the angry people those it  Make any sense?  

Post cards, aids, social media is being pushed but nothing.  

Yes we were successful winning bidding wars 3 months ago using the family postcard technique;) Basically, we added a cute picture of our family along with our offers (which were based on conventional financing) and our “humanity” made us win over the cash offers.

I had this one on my Deal Machine mail list and they called after getting the postcard.

I’ve noticed a lot of wholesalers in the DMV market spend big on bandit signs, postcards, and ads — but very few think about what sellers are actually typing into Google before they pick up the phone.When I pulled search data for our area, one phrase stood out above everything else:👉 “Sell my house fast [city]”It gets the highest search volume and it’s almost always typed in by motivated sellers who are ready to move quickly.

You can also send postcards or letters to property owners and network with local wholesalers.