Referrals Slowed Down (So We Did This)

[Khaled Farhad]

You don’t need to be the most famous agent in town.
You just need to be the one people find first.

There’s a difference between being known and being found.

Being known takes years!
Being found takes strategy.

And in real estate, that makes all the difference.

- A strategic website that attract leads
- A brand presence people can trust
- Messaging that actually connects
- Case studies that show results

Because when someone’s ready to buy or sell,
they don’t scroll for hours.

They pick the FIRST one who feels REAL!

And that FIRST could be you!

But here’s the thing,
if someone googled your name today,
what would they find about you?

Would it show your experience?
Your values?
I mean, would anything even show up?

6 months ago, my team worked with Elora.

Well, she wasn’t new to real estate.

She’d been in this space for 8+ years,
had solid referrals
and she genuinely cared about her clients!

But her online presence? Pretty much invisible.

- No website
- No previous case studies
- No brand presence (just a business card and an instagram page with five posts from 2022)

She told me, “People know me around here. I’ve never needed all that.”

And she wasn’t wrong. (until the referrals slowed down)

So we stepped in and got the basics right,
- Built a strategic website
- Gave her brand the attention it deserved
- And rewrote her messaging to actually sound like her (nothing generic)
- Shared case studies from her past clients

Three weeks later, she got a lead from someone who googled,
“real estate agent near me”

Guess who showed up first?
Elora!

Not because she paid for ads.
Not because she posted nonstop.
Because in that specific moment,
she was visible and right there!

Trust me, you don’t need to be internet famous.

You just need to be seen by the right people,
at the right time when it matters!

That’s how real business happens
(quietly & consistently)