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Updated over 10 years ago on . Most recent reply

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Brandon Joyner
  • Investor
  • Hampton, VA
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****Direct mail campaign******

Brandon Joyner
  • Investor
  • Hampton, VA
Posted

I'm about to start my direct mail campaign and I was wondering which are the best strategies

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Michael Quarles#1 Marketing Your Property Contributor
  • Flipper/Rehabber
  • Bakersfield, CA
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Michael Quarles#1 Marketing Your Property Contributor
  • Flipper/Rehabber
  • Bakersfield, CA
Replied

@Brandon Joyner

Best strategy is to "just do it" from there tweak then tweak some more.

Cluster marketing works the best. I send

  • Small Text PC
  • Yellow Letter
  • Large Text PC 
  • Professional Letter
  • Greeting Card
  • ZipLetter

Currently I like

  • 30% or more equity
  • SFR
  • 4 Year ownership
  • 2-4 Bedrooms
  • 65% Absentee including Trusts and Corps
  • 35% Owner Occupieds Not including Trusts or Corps

BTW I can't say who is having a sale however its a great one on Postcards and Yellow Letters

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