All Forum Posts by: Ariel Cohen
Ariel Cohen has started 9 posts and replied 70 times.
Post: How to Read Flood Zone Maps

- Investor
- Valley Stream, NY
- Posts 71
- Votes 18
Originally posted by @Leigh Ann Smith:
Great link, @Ariel Cohen! Okay, here's an example from that map. Will flood insurance be required for this house?
It looks like the house is in zone X which does not require flood insurance IME. Since the structure does not touch the higher risk zone you should be in the clear.
Post: How to Read Flood Zone Maps

- Investor
- Valley Stream, NY
- Posts 71
- Votes 18
Originally posted by @Leigh Ann Smith:
@Travis Lloyd, I think I should try to get the printed versions of those maps. You can't zoom in very far, and when you do zoom, you can't read the printing!
Use this link: FEMA's National Flood Hazard Layer Map
Enter the address in the top right corner and you should be able to zoom down to the property level and see pretty clearly.
Post: Yellow letter nets 5 Austin properties

- Investor
- Valley Stream, NY
- Posts 71
- Votes 18
Originally posted by @Jon Klaus:
The seller of these five properties got seven letters on the day she got mine. My campaign called for her to get 16 pieces from me in two months. This is because she had multiple properties in my target area. We won the deal for a number of reasons, one of which was our blitzkrieg yellow letter marketing.
So when you guys are targeting a seller that owns multiple properties you send them multiple letters? My most recent list had a bunch of sellers that had multiple properties... I identified all the duplicates so I know who they are, but for the actual mailing I figured there was no reason to send multiple pieces to the same mailing address.
What are your thoughts?
Post: Yellow letter nets 5 Austin properties

- Investor
- Valley Stream, NY
- Posts 71
- Votes 18
Congrats @Jon Klaus and @Shane Woods!
What is your criteria for the properties that you are looking for? Are you specifically targeting duplexes or any properties in your target area?
Post: Marketing Ideas for Multi-Family (4 to ~40 units)

- Investor
- Valley Stream, NY
- Posts 71
- Votes 18
@Joey Budka Do you have any pointers for what a cold call to MF owner should sound like? Planning on starting a cold calling campaign to go along with some postcards and wanted to get some feedback on what does and doesn't work in you experience.
Post: Marketing Ideas for Multi-Family (4 to ~40 units)

- Investor
- Valley Stream, NY
- Posts 71
- Votes 18
Originally posted by @Joey Budka:
Come to think about it, I think we sent out more like 10,000-12,000 postcards.
Did you send out any other direct mail in addition to postcards?
I am planning on sending to a mix of properties in a specific area that includes SRF, DUP, TRI, QUAD & 5+. Do I need to send different direct mail to each class of property or can I cover all property types with the same materials?
Post: Marketing Ideas for Multi-Family (4 to ~40 units)

- Investor
- Valley Stream, NY
- Posts 71
- Votes 18
Originally posted by @Assaf Furman:
I'm using Radaris.com to find phone numbers by addresses, in addition to 411.info to find numbers by name+city. It's pretty tedious but the results are usually good.
Wow, pretty accurate. Just did a search on myself and I was surprised by the info that it was able to pull up.
Post: Marketing Ideas for Multi-Family (4 to ~40 units)

- Investor
- Valley Stream, NY
- Posts 71
- Votes 18
Originally posted by @Joey Budka:
Yes, our calls were aimed at multifamily owners in San Jose. Our postcards were sent to the same group. The dual approach yielded great results. It effectively branded our group as the number one team to seek out investment advice and brokerage services.
What source were you using to be able to get the phone numbers of the owners? Is this something that can be obtained using ListSource?
Post: Flooding basement - what do you know about French Drains?

- Investor
- Valley Stream, NY
- Posts 71
- Votes 18
As @Joey Wharton mentioned, it is also important to make sure you have a backup pump and power source. In my area, people have lost basements multiple times, and it is usually from a single failed pump or a power outage during a storm without a backup power source.
Post: Marketing Ideas for Multi-Family (4 to ~40 units)

- Investor
- Valley Stream, NY
- Posts 71
- Votes 18
@Dev Horn Are you guys calling up the leads that you are mailing to also or just waiting for them to call you?
@Joey Budka mentioned above that there is nothing like dialing for $$$$ but would also send postcards 3,000-4,000 postcards a month. I wonder is the calls were to the same prospect group or not and which yielded better results.