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How to Apply Principles Learned from Big Brands

Wednesday, May 06

   Wisdom is gained through the application of Knowlege-- The Goddess of Wisdom by R.L.Reid  How to Apply What Big Brands Do There is a lot to be gained by real estate professionals who study big brand marketing, especially if market leadership is your quest. Personal branding for real estate ag...


Why Study The Big Brands

Tuesday, May 05

  When it comes to personal branding for real estate agents, we are often asked this question: Why do we point out what the big brands are doing rather than focus on what real estate companies and agents are doing. In order to inn...


Humorous Slogans for Brand Recognition

Friday, May 01

As a luxury real estate marketing professional do you have an engaging slogan? We have mentioned in a previous post, using slogans as a personal branding marketing strategy for real estate agents is an excellent way to differentiate you from the competition. The entire purpose of using a slogan ...


Out Think Not Out Spend Your Competition

Wednesday, April 29

THE ZUNE  Perhaps one of the most important principles that luxury real estate marketing professionals need to understand about personal branding for real estate agents is this: Out-think, not out-spend your competition. If you wa...


Are You The Best Kept Secret In Your Community

Tuesday, April 28

 As a luxury real estate marketing professional, have you ever asked yourself any of these questions*? Why am I flushed with cash one month and struggling the next? Why do competitors with less ability consistently get more business than I do? Why do I never seem to reach my income goals? When d...


Stretching Your Marketing Dollars with Buzzzz

Thursday, April 23

Got Milk? The aim of personal branding for real estate agents is to communicate, in a instant, the essence of your personality, your personal values and why someone should do business with you instead of your competition. Successful communication occurs not only when your ideal clients recognize ...